For this INSIGHTS session, we will redesign one member’s pitch deck from beginning to end using best-in-class design principles.

It will be a true before-and-after case study.

We will share both versions with 2–3 investors, record their feedback and reactions, and play that feedback during the session so you can see exactly how the changes influence perception.

This session will demonstrate what happens when you apply best-in-class design principles to a scientific deck and how it can improve clarity, build credibility, and accelerate investor understanding.

Why?

Many of you are building something truly first-class — sometimes best-in-class. Yet too often, the deck does not make that obvious at first glance.

The science is strong. The opportunity is compelling. But in a 10–15 minute investor review, that strength does not always come through quickly enough.

Speed of comprehension matters.

This session is a masterclass in design and strategic communication. It is an opportunity to see how seemingly subtle design decisions can materially influence how your story is understood, remembered, and valued.

The quality of your deck should match the quality of what you are building.